There are some targeting restrictions on special category adverts, such as political ads and ‘Financial Products and Services’ ads.
But mainstream ads, including gambling ads, have fewer restrictions. This lack of transparency on Meta's Ad Library means discriminatory practices can fly under the radar.
There must be more rigorous levels of transparency so Meta and advertisers can be held to account.
#StopStalkerAds #meta #adtech #privacy #discrimination #facebook #instagram #ukpolitics #ukpol
The Meta Pixel makes the situation worse.
The Pixel is embedded in other websites and sends data about their visitors back to Meta to be used for ad targeting.
So people with problematic gambling habits could be flooded with gambling ads.
Find out more ⬇️
#meta #adtech #privacy #discrimination #facebook #instagram #ukpolitics #ukpol #surveillancecapitalism #gambling #advertising