MrBeast says AI could threaten creators’ livelihoods, calling it ‘scary times’ for the industry https://techcrunch.com/2025/10/06/mrbeast-says-ai-could-threaten-creators-livelihoods-calling-it-scary-times-for-the-industry/
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@Sarahp MrBeast is right to be uneasy, but his concern runs deeper than creativity. He has become a creator corporation, and AI now threatens his margins more than his imagination. The disruption that once helped him win will soon target his scale. Creator empires are learning what legacy media already did. Survival depends on belonging, not broadcasting, and the ones who build trust around community will outlast the algorithms