Osaka Expo succeeded less through attendance than through the runaway popularity of its oddball mascot, Myaku-Myaku, highlighting how distinctive characters can drive massive economic impact and shape regional identity. https://www.japantimes.co.jp/commentary/2025/12/10/a-lovecraftian-terror-named-myaku-myaku/?utm_medium=Social&utm_source=mastodon #commentary #osakaworldexpo #myakumyaku #kumamonpikachu #hellokitty #zootopia2 #miraitowa #someity #bingdwendwen #fuwa #paddingtonbear #laeeb
David B. Himself
boosted
Myaku-Myaku lives!!! On my campus!!!!
This weekend is my university's yearly festival. Preparations are underway, and in a hall, the booth that was at the Osaka Expo was recreated. My university is not really known for anything, except maybe the development of "rare sugars" (sugars that are rare in nature, but are healthy). This is what the booth was about.
Myaku-Myaku lives!!! On my campus!!!!
This weekend is my university's yearly festival. Preparations are underway, and in a hall, the booth that was at the Osaka Expo was recreated. My university is not really known for anything, except maybe the development of "rare sugars" (sugars that are rare in nature, but are healthy). This is what the booth was about.
It’s weird. It’s adorable. Osaka Expo’s collaboration with Labubu dials up the ugly cuteness of its beloved blobby mascot, Myaku-Myaku. https://www.japantimes.co.jp/life/2025/09/27/style-design/osaka-expo-labubu-myaku-myaku/?utm_medium=Social&utm_source=mastodon #life #styledesign #osaka #2025osakaexpo #myakumyaku #mascots