What ads you see online is driven by cookies that track your activities on the Internet.

So which browser and search engine you use is an important choice when thinking about privacy.

That's why you should:

✅️ Pick a browser that blocks ads and online trackers

Drop your suggestions below 👇

Find out more ➡️ https://www.openrightsgroup.org/blog/how-to-stop-stalker-ads/

#StopStalkerAds #dataprotection #adtech #tips #privacy

What ads you see online is driven by cookies that track your activities on the Internet.

So which browser and search engine you use is an important choice when thinking about privacy.

That's why you should:

✅️ Pick a browser that blocks ads and online trackers

Drop your suggestions below 👇

Find out more ➡️ https://www.openrightsgroup.org/blog/how-to-stop-stalker-ads/

#StopStalkerAds #dataprotection #adtech #tips #privacy

How does a click turn into a digital stalker?

It's the work of the Adtech industry that feasts on our cookies to sell ads.

This system automatically shares our data profiles with companies thousands of times a second, across millions of sites.

Read more ⬇️

https://www.openrightsgroup.org/blog/how-do-advertisers-track-you-online/

#adtech #dataprotection#gdpr #privacy #advertising #StopStalkerAds

How does it work?

Our cookie crumbs left across the Internet form predictive profiles.

These are shared and sold in a real-time bidding system that runs automatically when you visit a website.

The ad space is auctioned based on the interests gleaned by tracking you online. Highest bidder wins.

#adtech #dataprotection#gdpr #privacy #advertising #StopStalkerAds

The Adtech industry has learned to dodge protections against cookie tracking.

Our investigation into the Adtech company, LiveRamp, showed that they use the contact details you enter into a site as proxy trackers to identify what you do online.

Read more ⬇️

https://www.openrightsgroup.org/press-releases/org-complaint-liveramp-adtech/

#adtech #dataprotection#gdpr #privacy #advertising #StopStalkerAds #ukpolitics #ukpol #liveramp

The Adtech industry has learned to dodge protections against cookie tracking.

Our investigation into the Adtech company, LiveRamp, showed that they use the contact details you enter into a site as proxy trackers to identify what you do online.

Read more ⬇️

https://www.openrightsgroup.org/press-releases/org-complaint-liveramp-adtech/

#adtech #dataprotection#gdpr #privacy #advertising #StopStalkerAds #ukpolitics #ukpol #liveramp

How does it work?

Our cookie crumbs left across the Internet form predictive profiles.

These are shared and sold in a real-time bidding system that runs automatically when you visit a website.

The ad space is auctioned based on the interests gleaned by tracking you online. Highest bidder wins.

#adtech #dataprotection#gdpr #privacy #advertising #StopStalkerAds

How does a click turn into a digital stalker?

It's the work of the Adtech industry that feasts on our cookies to sell ads.

This system automatically shares our data profiles with companies thousands of times a second, across millions of sites.

Read more ⬇️

https://www.openrightsgroup.org/blog/how-do-advertisers-track-you-online/

#adtech #dataprotection#gdpr #privacy #advertising #StopStalkerAds

What about cookie consent banners?

Under UK law, you need to consent to companies tracking you. But the data regulator has been too lenient in how this is done.

That means we get hit with confusing or manipulative cookie banners.

So most people end up being tracked whether they want to be or not.

#adtech #dataprotection#gdpr #privacy #advertising #StopStalkerAds #ukpolitics #ukpol

ORG's new report exposes Meta’s intrusive profiling of its users.

With the introduction of Generative AI to Meta’s ad tools, existing problems with opacity will get worse.

🗣️ Anna Dent, author of 'Profiling by Proxy'.

Read more ➡️ https://www.openrightsgroup.org/publications/profiling-by-proxy-how-metas-data-driven-ads-fuel-discrimination/

#StopStalkerAds

#meta #facebook #instagram #threads #adtech #surveillancecapitalism #advertising #privacy #ukpolitics #ukpol#AI

ORG's new report exposes Meta’s intrusive profiling of its users.

With the introduction of Generative AI to Meta’s ad tools, existing problems with opacity will get worse.

🗣️ Anna Dent, author of 'Profiling by Proxy'.

Read more ➡️ https://www.openrightsgroup.org/publications/profiling-by-proxy-how-metas-data-driven-ads-fuel-discrimination/

#StopStalkerAds

#meta #facebook #instagram #threads #adtech #surveillancecapitalism #advertising #privacy #ukpolitics #ukpol#AI

Privacy over profits!

We're fighting back against Meta's use of personal data to sell ads.

Meta should give us options for opting-out of stalker ads. Until they do, you can use our tool to make this request.

Act now to #StopStalkerAds ⬇️

https://action.openrightsgroup.org/meta-opt-out

#meta #facebook #instagram #threads #adtech #surveillancecapitalism #advertising #privacy #ukpolitics #ukpol#AI

By further automating ad audience selection on Meta with GenAI, we'll have less chance of understanding why certain people are seeing which ads.

It may also make it even harder to detect the use of proxy data that let advertisers dodge anti-discrimination or data processing laws.

#StopStalkerAds

#meta #facebook #instagram #threads #adtech #surveillancecapitalism #advertising #privacy #ukpolitics #ukpol#AI

You have a legal right to object to your personal data being used for the purpose of targeted advertising.

Meta even admitted they must respect this right when they settled Tanya O’Carroll's case against them.

So why gaslight the rest of us?

#StopStalkerAds

https://techcrunch.com/2025/03/21/meta-settles-u-k-right-to-object-to-ad-tracking-lawsuit-by-agreeing-not-to-track-plaintiff/

#adtech #meta #zuckerberg #facebook #instagram #threads #privacy #dataprotection #gdpr #advertising #data #ukpolitics #ukpol #digitalrights

It's up to us if we want targeted advertising or not. It's about consent.

Meta's attempt to gaslight us in the hope we'll get tired or confused is another tactic to uphold an advertising model that isn't operating lawfully.

Tell Meta #StopStalkerAds (UK residents) ⬇️

https://action.openrightsgroup.org/meta-opt-out

#adtech #meta #zuckerberg #facebook #instagram #threads #privacy #dataprotection #gdpr #advertising #data #ukpolitics #ukpol #digitalrights

Meta must change how it does business away from profiteering on the back of our personal data.

Instead, our report suggests other advertising models that can respect our rights, like contextual advertising or subscriptions for advertisers.

#StopStalkerAds

https://www.openrightsgroup.org/press-releases/metas-consent-or-pay-must-not-allow-stalker-ads-report-argues/

#adtech #meta #zuckerberg #facebook #instagram #threads #privacy #dataprotection #gdpr #advertising #data #ukpolitics #ukpol #digitalrights

Meta profits by using your personal data for advertising.

By crunching your data into profiles, you become a target for advertisers and a cash cow for Meta.

Their latest attempt to claim to have honoured people's opt out request while ignoring the actual issue is shady stuff.

#StopStalkerAds

#adtech #meta #zuckerberg #facebook #instagram #threads #privacy #dataprotection #gdpr #advertising #data #ukpolitics #ukpol #digitalrights

Don't you know that you're toxic... Meta goes from ghosting to gaslighting.

After our direct action last week, Meta is now replying to 10k requests to opt out of Stalker Ads.

And it's a fudge... they talk about not using personal data for some direct marketing. But don't mention targeted ads!

#StopStalkerAds

#adtech #meta #zuckerberg #facebook #instagram #threads #privacy #dataprotection #gdpr #advertising #data #ukpolitics #ukpol #digitalrights

Your data, your choice ✊

In a recent case against Meta's surveillance advertising model, they conceded that users have the right to object to their personal data being used for targeted ads.

Use our tool to tell Meta #StopStalkerAds ⬇️

https://action.openrightsgroup.org/meta-opt-out

#meta #adtech #privacy #discrimination #facebook #instagram #ukpolitics #ukpol #surveillancecapitalism

Proxies can be created by training an algorithm with historical data about user activity.

So associated characteristics can stand in for one that an advertiser wants to target.

This can reveal data which is protected by anti-discrimination and data processing laws.

#StopStalkerAds

#meta #adtech #privacy #discrimination #facebook #instagram #threads #ukpolitics #ukpol #surveillancecapitalism #advertising