…But when you’ve been doing an unsustainable thing for 42 years, knowing that the thing I was trained to regard as unglamorous – *growing food* – is the thing I should have invested more of myself in, doesn’t help much.
Because stopping self-defeating behaviours is hard
…A few posts above, I used the word “eon”.
If you web search for ‘eon’ what you probably get back is loads of results for E.ON.
Which is a German electrical ‘energy’ company that has appropriated the word. It takes the long-standing notion of deep time and imports into it sentiments of ‘E’ for ‘energy’, and ‘ON’ for *this thing is fkn ON, guys*.
Contrary to the root meaning of ‘eon’, E.ON has been going for just 26 years.
And it’s not an ‘energy’ company. It’s a *power* company…