Microsoft has confirmed they’ve dropped the Copilot+ PC brand, after it flopped due to the botched launch of Microsoft Recall. https://www.windowscentral.com/microsoft/windows-11/the-copilot-pc-brand-is-dead-microsoft-and-pc-makers-quietly-pull-back-on-tarnished-windows-11-ai-pc-branding
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Seems like this is massively overestimating Mastodon/Fediverse's reach.
@wrog the story ended up everywhere. Microsoft’s President got asked about it in front of Congress.
@GossiTheDog @wrog the research of someone on mastodon is on the front page of the guardian as we speak, too
they had huge expectations on consumer demands based on never actually talking to consumers...
If anybody wants a smile btw, a MS employee told me they believe this Mastodon thread and my blog cost them over a billion dollars.
I think it’s firmly on Microsoft’s shoulders, the rollout of Recall and Copilot+ PC was just a series of own goals. They had huge expectations for it in terms of consumer demand and just.. didn’t think it through on many levels.