"How Russian propaganda works abroad, in one sentence per layer:

For the right: "Russia defends tradition." For the left: "NATO caused this." For the pacifist: "Weapons prolong war." For the cynic: "Everyone lies equally." For the tired: "It's complicated."

Five contradictory messages, one output: do nothing.

Russian propaganda doesn't need you to love Moscow. It needs you paralyzed."

Sulkhan Metreveli, CEO Met Capital | Director ACR Institute