Post by @ketan@climatejustice.social

"You're criticising data centres but you use them all the time!"

This is a PR tactic copied from the fossil fuel industry that many climate folks will recognise immediately. What we know is that most data centre growth around the world is being driven not by needed functions but unstoppable AI slop expansion, along with more nefarious applications.

From the report I led for Greenpeace Australia Pacific:

https://www.greenpeace.org.au/greenpeace-reports/ai-data-centres-draining-energy-australia/

Iceberg diagram titled "The data centre PR iceberg" comparing visible internet uses (streaming, gaming, social media) with hidden, higher-impact roles (critical societal functions; business/cloud services and video calls) and harmful content like disinformation, abusive material, and war-related

Greenpeace Australia Pacific

Energy Vampires: the AI data centres draining Australia

The frenzied rollout of AI data centres in Australia is rushing through massive new projects, which will derail Australia’s energy transition unless the government urgently intervenes.

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