Programmatic #advertising is coming to the #Firefox New Tab page. Time to once again check Settings...it should be possible to turn these off.

IMHO it's best to have an "enterprise" policy in place to deal with these and with the other ad features that keep getting added. (The pace is accelerating, even though they won the case over Google search ad $) https://blog.zgp.org/turn-off-programmatic-ads-in-firefox/