William Hartung: "I wrote a book about Lockheed Martin — the world’s largest arms-making conglomerate. But even I was surprised to learn that for a number of years now, they have also been involved in the fashion industry."
William Hartung: "I wrote a book about Lockheed Martin — the world’s largest arms-making conglomerate. But even I was surprised to learn that for a number of years now, they have also been involved in the fashion industry."
Techwear should follow Errolson Hugh's lead, use fashion to fight imperial war propaganda instead. Hartung: "Celebrating weapons makers ... serves to normalize the U.S. role as the world’s premier arms producer while ignoring the consequences of that status."
Hartung: "Lockheed Martin-branded cargo pants and hoodies have been a hit in South Korea since they were introduced a few years back. Brisk sales are continuing, with the Lockheed brand adorning streetwear with slogans like 'Ensuring those we serve always stay ahead of ready.'"
Hartung: "Not to be outdone, emerging tech firms are selling limited edition fashion lines of their own. Palantir recently dropped a line of hats and tees that quickly sold out ... when they re-launched the Palantir shop that 'the site almost crashed within four minutes.'"
Hartung: "...the marriage of fashion and weapons makers may be a sign of the times, as shoppers welcome the entrance of arms makers into the consumer sector rather than seeing their foray into fashion as an exercise in poor taste."
Hartung: "This is probably because military firms and the weapons they produce are so deeply embedded in our culture that many people view the companies as purveyors of neat technology while ignoring the devastating consequences that occur when those weapons are actually used."
Companies like Lockheed Martin and Palantir are complicit in the genocide in Gaza, like all the big weapons and tech companies.