One of the ways to get Mastodon more visibility across the normieverse is to add your link to @Techmeme. e.g. I requested that one of my Mastodon posts about the OpenAI browser news be added (I thought it added good context) and within a minute or two it was up there. It's a small way to promote the fediverse, but it helps when people see more Mastodon (or indeed indie blog) links on Techmeme. Note: the button, on the bottom-right, only displays on the desktop version of Techmeme (not mobile).
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@ricmac I wrote a small rant on my other account the other day.
basically put your handle everywhere and as first link.
you have a website? throw it right in front of facebook and twitter.
A newspaper wants your socials?mastodon first! (then the rest)
check all the public profiles you have... github has an extra field for mastodon handles. On websites like youtube you can add custom links.
@ricmac 😂 the normieverse 😂🤣 for REAL though