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Ars Technica
Ars Technica
@arstechnica@mastodon.social  ·  activity timestamp last month

Bombshell report exposes how Meta relied on scam ad profits to fund AI
Meta goosed its revenue by targeting users likely to click on scam ads, docs show.
https://arstechnica.com/tech-policy/2025/11/bombshell-report-exposes-how-meta-relied-on-scam-ad-profits-to-fund-ai/?utm_brand=arstechnica&utm_social-type=owned&utm_source=mastodon&utm_medium=social

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vxo
vxo
@vxo@digipres.club replied  ·  activity timestamp last month

@arstechnica
My favorite:

After I saw an obvious scam ad for a fake store I reported it and then just started getting garbage like this for a few days, but this one was just over the top amazing

a downright surrealistically shady ad seen on Facebook. The text suggests a company is giving away free crossbows if you fill out a form and presumably pay shipping. the ad image shows a badly edited Walmart interior with a stack of crossbow boxes under a price sign showing $1.00. a guy stands in front holding one, and a chunk of his torso is missing, having been inadvertently cut out to transparency before he was pasted in.

it's kinda unclear as to whether this is AI generated or bad manual editing, as the usual telltale signs of AI slop of are not there such as smearing and hallucinated text
a downright surrealistically shady ad seen on Facebook. The text suggests a company is giving away free crossbows if you fill out a form and presumably pay shipping. the ad image shows a badly edited Walmart interior with a stack of crossbow boxes under a price sign showing $1.00. a guy stands in front holding one, and a chunk of his torso is missing, having been inadvertently cut out to transparency before he was pasted in. it's kinda unclear as to whether this is AI generated or bad manual editing, as the usual telltale signs of AI slop of are not there such as smearing and hallucinated text
a downright surrealistically shady ad seen on Facebook. The text suggests a company is giving away free crossbows if you fill out a form and presumably pay shipping. the ad image shows a badly edited Walmart interior with a stack of crossbow boxes under a price sign showing $1.00. a guy stands in front holding one, and a chunk of his torso is missing, having been inadvertently cut out to transparency before he was pasted in. it's kinda unclear as to whether this is AI generated or bad manual editing, as the usual telltale signs of AI slop of are not there such as smearing and hallucinated text
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vxo
vxo
@vxo@digipres.club replied  ·  activity timestamp last month

@arstechnica
Oh that probably explains these waves of incredibly high quality ads I've gotten
https://www.kg4cyx.net/flushbook/

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David Chisnall (*Now with 50% more sarcasm!*)
David Chisnall (*Now with 50% more sarcasm!*)
@david_chisnall@infosec.exchange replied  ·  activity timestamp last month

@arstechnica

Meta should donate scam ad profits, ex-exec says

No, as an entity that knowingly received funds from criminal activity, Meta should be prosecuted and fined to the full extent of the law as an accessory to every single one of the scams. These prosecutions should also name every individual in the management chains who made the decision to keep running these ads. And sentencing should take into account the number of times that they committed the same crime.

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We're in deep 💩 now
We're in deep 💩 now
@Tarheel@theatl.social replied  ·  activity timestamp last month

@arstechnica why anybody is still on that platform is a mystery to me.

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Matv1
Matv1
@matv1@mastodon.social replied  ·  activity timestamp last month

@arstechnica So it appears that scam ads are Meta's biggest income drivers. The bigger the scam, the more profitable for Meta.

1. Users flag scammers to Meta
2. Meta doesn't stop the scammers. They just charge them more
3. Meta helps scammers to find the most suitable targets on its platform.

Don't you just love how self regulation works in corporate social media platforms?

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Världens bästa Kille™
Världens bästa Kille™
@thelovebing@mastodon.nu replied  ·  activity timestamp last month

@arstechnica In a more reasonable world thats a RICO case. I mean, it's not just allowing scammers to run tha scam, it's actively helping them run it to get a part of the profit.

That's the very definition of organised crime right there.

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Luna :neurodiversity: :trans:
Luna :neurodiversity: :trans:
@Moondancer@beige.party replied  ·  activity timestamp last month

@arstechnica Breaking. Immoral tech company is immoral.

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@iveyline
@iveyline
@Iveyline@mastodon.social replied  ·  activity timestamp last month

@arstechnica No surprise really. Meta itself is a giant scam stealing all our data and selling it on.

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JacobRPG
JacobRPG
@jaykass@mastodon.online replied  ·  activity timestamp last month

@arstechnica
It's an old circus term, @BobWilliams

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Tim Zee
Tim Zee
@ilust606@mastodon.social replied  ·  activity timestamp last month

@arstechnica
Get off of broligarch social media.

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WesDym
WesDym
@wesdym@mastodon.social replied  ·  activity timestamp last month

@arstechnica Sadly, this doesn't even slightly surprise me.

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myrmepropagandist
myrmepropagandist
@futurebird@sauropods.win replied  ·  activity timestamp last month

@arstechnica

"The more strikes a bad actor accrued, the more Meta could charge to run ads, as Meta’s documents showed the company “penalized” scammers by charging higher ad rates."

They made scam ads the best way for them to make money.

Then sought that money.

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GhostOnTheHalfShell
GhostOnTheHalfShell
@GhostOnTheHalfShell@masto.ai replied  ·  activity timestamp last month

@arstechnica

Have you seen the ads run on Google lately?

All of them are quack medicines. And I just grabbed the identifier for what looks to be the most ridiculous ad of selling is supposedly an AI puppy as a child companion in the images might be artificial, but it looks like a puppy like a living puppy, and I can only imagine the kind of scam going on

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fatboy :mxlinux:
fatboy :mxlinux:
@fatboy@fosstodon.org replied  ·  activity timestamp last month

@arstechnica Meta should rename themselves to “Pseudo”, as in Pseudo privacy, pseudo profit, pseudo encryption etc

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noplasticshower
noplasticshower
@noplasticshower@infosec.exchange replied  ·  activity timestamp last month

@arstechnica #fuckzuck

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oscarfalcon
oscarfalcon
@oscarfalcon@mastodon.social replied  ·  activity timestamp last month

@arstechnica

Huh, and still no indictments, no jail, no fines no dissolution of company no anything of consequence, funny how that works.

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wrosecrans
wrosecrans
@wrosecrans@mstdn.social replied  ·  activity timestamp last month

@arstechnica I'd love to see a study about what percentage of YouTube ads are scams. It's not a small percentage.

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Alien
Alien
@alien@mastodon.green replied  ·  activity timestamp last month

@arstechnica *pretends to be shocked*

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Kalon
Kalon
@Kalon@mastodon.social replied  ·  activity timestamp last month

@arstechnica

I'll be on the lookout for a class action lawsuit notice.

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2xfo
2xfo
@RnDanger@infosec.exchange replied  ·  activity timestamp last month

@arstechnica

I just want to point out here that Ars Tecnica is owned by Condé Nast which just fired their entire political reporting team at Teen Vogue.
So is Wired

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2xfo
2xfo
@RnDanger@infosec.exchange replied  ·  activity timestamp last month

@arstechnica
I can't think of a better demonstration of the concept that the creators of AI intend to control entire populations

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`Da Elf
`Da Elf
@elfin@mstdn.social replied  ·  activity timestamp last month

@arstechnica Shocking!

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Private private
Private private
@privateblack@mastodon.social replied  ·  activity timestamp last month

@arstechnica it is time for Meta out of business.

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The Nexus of Privacy
The Nexus of Privacy
@thenexusofprivacy@infosec.exchange replied  ·  activity timestamp last month

#AltText4You: The Meta sign at 1 hacker way

@arstechnica thanks for covering this, and thanks also for sharing it here ... but could you please include alt text on your images?

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NewSunRising
NewSunRising
@NewSunRising@chaosfem.tw replied  ·  activity timestamp last month

@arstechnica It's meta. what more can we expect

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Andreas M. Heitmann :batman:
Andreas M. Heitmann :batman:
@AndyGER@mastodon.social replied  ·  activity timestamp last month

@arstechnica The best is to get out of #meta. All of it. At once …

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