Online behavioral advertising has always been creepy. AI makes it worse.
https://www.eff.org/deeplinks/2026/09/draftkings-using-ai-supercharge-harms-online-behavioral-advertising
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Online behavioral advertising has always been creepy. AI makes it worse.
https://www.eff.org/deeplinks/2026/09/draftkings-using-ai-supercharge-harms-online-behavioral-advertising
@eff
> DraftKings is using its customers’ betting records to train a machine learning model to find losing gamblers.
Machine learning absolutely is a type of AI, but since GenerativeAI/LLMs have completely dominated the AI discourse over the last few years, it feels a bit disingenuous to me to refer to other types of AI as just "AI" without further qualifiers. Even misleading or clickbaity. Even if it is technically correct (the best kind of correct 😉) to do so. And even if they suck.