It's been a tough few years for MacStories.
An explanation of why we resumed posting on X, and what comes next:
Discussion
It's been a tough few years for MacStories.
An explanation of why we resumed posting on X, and what comes next:
Don't fucking care at all.
You hang out with Nazis, you're a Nazi.
Don't like it? Stop doing it.
@viticci don't want to post it on the main site because you don't want the people you hope will come from Twitter seeing it?
I don't know what the Club looked like before the AI pivot, but my guess is that the content is what's driven the loss in subscriptions, not "other subscription services".
You talk about lots of nebulous plans to expand coverage of what your old subscribers actually did care about but there's nothing concrete. There's no reason to trust that you're actually going to do that, especially now that you're back on Twitter to court the AI people.
There's the old joke about the guy who wouldn't want to be a part of any club that would have him as a member. I wouldn't want to be a part of a club that would have a bunch of 2026 Twitter users as members.
@viticci You’ve reversed a decision made 4 years ago which you proudly declared as representing your principles. You now advocate readers giving $100s in monthly subs to companies you once asked for Congress to take action against. It is disingenuous to claim your values haven’t changed.
@viticci Yeah nope. I'm out.
@viticci Shameful. Too late. Too little. In a Craft doc. Sad.
@viticci hope you find the readership you’re looking for; you’ve lost my clicks.
@viticci if your business can't exist without enabling fascists and supporting them monetarily - which is what using X is - then your business doesn't deserve the support of marginalized committee and deserves to die
Sorry to hear MacStories has died
@viticci seems like it’s going to be an even tougher next few years. Don’t know if a lot of us can ever support a company that has made a decision like this
@viticci So… did you post this on X?
@viticci Good luck, but I can’t support these choices. I’ve dropped following on RSS and social media.
@viticci Ask us why we're leaving. I would have been happy to share but I’m not sure anyone even noticed.
@viticci Curios to hear how much engagement you can get from X nowadays. From what I‘ve heard from other news outlets and our own experience @tazgetroete, posts that aren’t racist, antisemitic or ragebait in some form barely get any engagement let alone are actually shown on users feeds.
@viticci Does X really represent a significant source of traffic?
@viticci If you really think that returning to X does not change your values, than your values were not as great as you believe they were.
You did your contributors really dirty. They were the ones that led me to buy a club membership. But now it is cancelled as quickly as well.