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jbz
@jbz@indieweb.social  ·  activity timestamp last week

🤖 How 73% of Your E-commerce Visitors Could Be Fake

「 The purpose is likely to manipulate e-commerce metrics, perhaps to influence a site's internal recommendation algorithms or to make cart abandonment rates look normal amidst a sea of other non-purchasing bots 」

https://joindatacops.com/resources/how-73-of-your-e-commerce-visitors-could-be-fake

#bots #scraping #ecommerce

How 73% of Your E-commerce Visitors Could Be Fake

A conversion rate of less than 0.1%. That was the moment I realized something was fundamentally broken with the way we measure success on the internet.
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