We've all seen Google's AI overviews in our search results (or at least those of us using Google). You'll also have seen the reported decline in click-throughs this has prompted as for many searchers, people find the AI overview sufficient for their needs.
Content providers of all sorts) are seeing a decline in traffic to their websites, as Google (essentially) centralises the provision of information....
The Q. is: what can be done to counter this diversion of internet traffic?