Ted Nelson Stretchtext
Hypertext Note 8. 29 April 1967.
“The text Stretches, becoming longer, with replacement phrases, new details and additional clauses popping into place. The good of this structure should be evident. The reader remains oriented. If he loses track of where he is, he "shrinks" the text to a higher, shorter level; if he wants to study a topic in more detail, he magnifies it.”
Nelson’s Law - Ted always said it first. 🙂