We can’t grand plan steps down the energy ladder but could agree some basic principles out of which a way down might emerge. Here are some suggestions:
Does the product or service centre well-being while having a substantially lower materials footprint than the current norm? If not, disincentivise it.
Can its materials footprint be metabolised? If not, disincentivise it.
If we don’t do these kinds of things we get thrown off the ladder anyway, from a height of about 600 exajoules