Fighting #fashionistas with fashion. We have an app outline for that: iPhone or android.

Not as a lifestyle tweak, not as wellness branding, not as another individual “better habits” story. These proposed apps and the wider projects have nothing to do with self-optimisation, productivity hacks, or personal purity. Framing it that way is already defeat - that’s #stupidindividualism doing the work of the #dotcons for them.

What we’re facing in our digital mess isn’t only a failure […]

Fighting #fashionistas with fashion. We have an app outline for that: iPhone or android.

Not as a lifestyle tweak, not as wellness branding, not as another individual “better habits” story. These proposed apps and the wider projects have nothing to do with self-optimisation, productivity hacks, or personal purity. Framing it that way is already defeat - that’s #stupidindividualism doing the work of the #dotcons for them.

What we’re facing in our digital mess isn’t only a failure […]