New Puma CEO Arthur Hoeld, a decades-long veteran of cross-town rival Adidas, has the task of turning the brand around and charting a return to profit and growth. https://www.japantimes.co.jp/business/2025/08/04/companies/puma-boss-adidas-nike/?utm_medium=Social&utm_source=mastodon #business #companies #puma #adidas #nike #fashion #sportswear